Cupcakin' Comrades vs Cupcake Cattiness

Hey there all,


As many of you know, we are proud to be a women owned business and love to network and work with other women owned businesses in Ottawa.  When we started out, we were warned of the cattiness of the baking industry as a whole.  At first, we made sure to tread lightly and cautiously around the other businesses that sell cupcakes and the like.  However, over time we have learned that this simply is not true.  The cattiness lies in the media, not the beautiful entrepreneurs we are privileged to work with every day here in Ottawa.  With shows like "Cake Boss" and "Cupcake Wars" and the cupcake shop vs. mobile cupcake truck war that's been going down in Chicago, it's no wonder that people think that all of us baker gals/guys are bound to be at each others throats.

Over the past few weeks, we have had a few calls and emails inquiring about Ottawa's newest cupcakery, Thimblecakes, and how we felt about it as they are beside one of our vendors and offering similar options.  We even had a journalist in here doing an interview with us who blatantly tried to get a nasty quote out of us regarding Thimblecakes, not to mention one aggressive patron who repeatedly asked us what we "were gonna do about it" via several phone calls and in person visits.

I don't usually get super personal on the blog, but I'm saddened by this attitude/stereotype/instigation so I feel the need to officially address this "issue".  We are all local small businesses.  Ottawa business is a village- there's enough room for all of us and we each have something unique to offer our customers.  Here at Auntie Loo's we are delighted and privileged to work with Thimblecakes, Isobel's, The Flour Shoppe and Little Cakes as we each offer something unique to our customers.  And if one of us has a customer who needs something we cannot provide, then we are happy to pass them along to a "Cupcakin' Comrade" who can.  Also, please let it be known that I don't dislike people who share a similar vision to mine.

So here's my official statement Ottawa- all of us ladies enjoy successful business friendships- and if you're waiting to see us duke it out, it's just not going to happen.  Heres a link that might satisfy your needs though.  (Psst, enjoy the link- Olivia is a really good friend of ours!)

Wendy, owner of Thimblecakes, and Yours Truly.